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Know which revenue you’re about to lose. And why.

Prolpy connects your billing, CRM and product data to surface at-risk accounts, show the evidence behind each one, and tell your team who to call first.

Weekly report

Mon 08:00

Revenue at Risk — this week

$128,400

ARR at risk

11 accounts flagged · 4 accounts = 64% of risk

Top signal: weekly activity down >50%

Recovered last week: 2 accounts · $9,600

What Monday morning looks like with Prolpy

One weekly report: how much revenue is at risk, why each account is on the list, and who to contact first. Shown here with sample data.

Revenue at Risk — this week

$128,400

ARR at risk

11 accounts flagged · 4 accounts = 64% of risk

Top signal: weekly activity down >50%

Acme Corp

$24,000 ARR

High risk

Weekly activity · 12 weeks

Activity fell 2 days after unresolved API ticket

Who to call first

  • Northwind Labs

    Weekly active users down 58%

    $34,800

    High
  • Acme Corp

    API ticket unresolved 12 days

    $24,000

    High
  • Fieldstone

    Seats reduced 40% at renewal

    $15,000

    Medium

Ranked by ARR at risk

The data exists. The answer doesn’t.

Scattered by default

Billing lives in Stripe, relationships in HubSpot, product usage in PostHog. Each tool shows a slice. None of them can tell you why an account is drifting.

Three teams per answer

Answering “why did they churn?” takes a data pull, three teams and a week of Slack threads. So it happens quarterly — after the damage, not before it.

Late by definition

By the time the analysis lands, the decision inside your customer’s company has already been made. You hear the real reason in the offboarding call, when it can’t change anything.

How it works

01

Connect

Read-only access to Stripe, HubSpot and PostHog. Or start with a CSV export.

02

Investigate

Prolpy links accounts across sources, detects risk signals, and builds an evidence-backed case for each flagged account.

03

Act

A weekly Revenue at Risk report tells your team who to contact first — and tracks whether it worked.

Evidence, not black-box scores.

A risk score you can’t interrogate is a guess with a confidence problem. Every conclusion Prolpy shows comes with its case attached: the source data it rests on, the exact time range it covers, a stated confidence level — and the alternative explanations we considered, including the ones we couldn’t rule out.

If the evidence wouldn’t convince your CS lead, we don’t show the flag.

Case file — Acme Corp

Weekly active usage fell 54% over three weeks

Source data
PostHog events × Stripe subscriptions · HubSpot ticket #4821
Time range
May 4 – Jul 20, 2026 · 12 weeks
Confidence
High — three independent signals agree

Alternative explanations

  • Seasonal slowdown — usage was flat this period last yearRuled out
  • Champion changed roles — still being checkedOpen

Stop finding out about churn from cancellation emails.

Now onboarding design partners — B2B SaaS, $2–30M ARR.